DIGITAL
ADVERTISING
Web Design | Digital Advertising | SEO | PPC | CRM | Business Consulting | Social | Application Development
services
DIGITAL ADVERTISING
Google Ads
Google Ads, previously Google Adwords, is the leading form of paid search marketing in the country. By strategizing and researching your business’s market, we can determine the keywords and terms people are searching to find services and products like yours. And once we lock that research down, we can develop a group of ads that are focused on the most relevant and popular key terms. Once our Ads experts write your text ads, we’ll set your campaign live so your business ads appear at the top of the page for those specified search term results.
Bing Ads
Bing Ads, while not as prominent as Google Ads, are not to be overlooked in the digital advertising world. Many internet users still choose Bing as their default search engine, or never change their browser’s default search engine at all, which means many potential customers are waiting to discover you via Bing Ads. By conducting similar research using Bing analytics and search volume numbers, we can tackle your digital advertising campaign with a fully exhaustive strategy that appeals to searchers of both platforms. By targeting Bing users as well, we give your business a greater potential to be seen, since others in the industry may overlook or ignore this valuable customer base.
We’ll start first with Facebook, which is considered the leading social media platform for brand marketing by many. We’ll create custom target audiences based on key demographics, interests, and locations. Then, we’ll craft original content composed of charming copy, bright and bold graphics, and relatable concepts that catch that audience’s interest, and drive all of that interest to your website.
Instagram is quickly becoming the new social media powerhouse of the world, with a predominant interest among younger audiences. If you’re a brand who’s hoping to connect with a younger customer base, Instagram posts and ads are a surefire way to get there. From native posts, to tagged photos, sponsored ads, and even stories, Instagram is the emerging way to get discovered as a brand.
X
X is a flexible social media format where you can connect with a wider audience base and offer a more laid-back peek into your brand. Instead of merely focusing on displaying products, services, and your value to the world, you can craft an original brand personality, chock-full of humor, quirks, and trending topics. Look at the X accounts of leading food & beverage brands, and even retail brands, and you’ll notice a focus on being relatable and raw versus selling product. Basically, this is where your brand voice gets to chill out after a long day at work.
Youtube
Youtube is now revered as a global media platform, transcending the limits of social media and rising into the ranks of traditional media. Top youtube channels can have 10+ million subscribers tuning into their online videos, making the possibilities for digital advertising exposure unimaginable. With Cheddar on your side, we can create modern and professional videos focused on branding, promotions, products, and company stories, and post them directly to the Youtube channel we set up for you. Get your well-deserved piece of the pie (preferably with cheese on top) and begin your Youtube advertising with Cheddar.
Tik Tok
TikTok is the fastest-growing stage for digital storytelling, where brands transform into personalities and audiences turn into communities. With micro-videos, trending sounds, and scroll-stopping visuals, TikTok gives you the power to show your brand in motion, authentic, spontaneous, and captivating. We’ll craft custom TikTok content that pairs your brand message with platform-perfect creativity. Whether it’s product demos, behind-the-scenes snippets, or branded challenges, we’ll help you enter the feed with confidence and connect with audiences who crave realness.
AI rankings
AI has officially joined the front lines of digital discovery, becoming a primary way people search, compare, and choose the brands they trust. With Cheddar, you’ll tap into a new era of visibility, where your content isn’t just seen by people, but selected by AI systems for instant answers, recommendations, and insights. We’ll optimize your website and messaging so AI platforms understand exactly what you offer, why it matters, and who it’s perfect for. That means clear semantic structure, authoritative content, and strategic formatting built for AI extraction.
10
In-House Developers1999
26 Years Experience